As a Kid I only knew Evel as a toy - it was not until my late thirties until I realized that he was a real person - and a madman as well.

He is certainly not the first person to make money by TRYING to do terrible stuff. I think Harry  Houdini is the first modern dare devil. But Evel pushed the media madness and marketing to new heights. Hence they toys. I see him as one of the forefathers of other acts like MTV’s Jackass or Dirty Sanchez.

He died age 69 - pretty old for someone who tried to kill himself every other week.

PS: I am sure this is the best time to sell your old Evel ware on eBay - you can make a fortune now!

PPS: Thanks to Edosan to informing me about this ad loss of another pop icon.