Too many times woman lick or hold ice cream cones or stick other stuff down their throats. Sex sells - and oral sex or symbolism sells even more.

Yes, you are young and yummy. Yes, you are sexy. Yes, we guys want to inseminate you - but I still won’t buy your crappy product.

We humans have always loved to associate ourselves with animals: strong as a bear, cunning as a fox and being a chicken.

Now a stallion and the white horse are in particular interesting: strength, grace, white (as in innocent), potency, speed, freedom, independence, power (as leader of his herd) and war (because horses were only for rich people and knights need a horse).

So … no surprise "chicks" love riding horses.